How Leaf Score Makes and Donates Money

Written by John O'Connor


John O'Connor

John O'Connor is the Founder of LeafScore and also the site's editor.


This page is an Affiliate Disclosure.

Uh oh, Affiliate Disclosure.

Sounds ominous. What does this mean?

At Leaf Score, we are committed to bringing you the safest and best nontoxic, eco-friendly, green products. Compiling all of this information takes a lot of time and a lot of love. In order to fund this research, we often enter into affiliate relationships with the brands we highlight.

When you click one of these affiliate links and make a purchase, we may earn a small commission. Our commission does not increase the cost of the goods for you and we only enter into affiliate relationships with brands we believe in and use ourselves.

We donate 10% of profits to fight climate change

10% of our profits from affiliate commissions, ads, and consulting services are donated to American Forests, the nation’s oldest conservancy. For each dollar we donate to American Forests, one tree is planted. The trees planted counter on the homepage keeps a running tally of the total trees planted so far as the result of our research.

And while we do fund our research with affiliate revenue, not every post on this site is an affiliate post.

Finding the best eco-friendly and nontoxic products is priority number one for us. Affiliate revenue is second. As such, when the best green brands are not affiliate friendly, we still list them.

Trees planted by Leaf Score

You can view the current trees planted counter on the home page.

We were proud to make our first donation of $500 to American Forests on September 17, 2020. The certificate for that donation is included below.

What are Leaf Score’s costs?

Leaf Score is a relatively new site. As with any startup, we had up front costs to “get the ball rolling” and we have ongoing costs to operate the site. We spent tens of thousands of dollars on design, software development, and content to give Leaf Score the polish you see today.

We believe in providing our readers with the best content on sustainable manufacturing, eco-friendly products, nontoxic alternatives to everyday products, and tools for fighting climate change anywhere on the web. In order to deliver this content to our audience, we invest in our people, and we pay them a fair wage to research the environmental impact of our purchasing decisions and to write guides our readers can use to find the most sustainable options for their families.

Other regular costs include hosting, advertising, payroll, and ongoing site maintenance. As the site and our community of readers continues to grow, we expect to be able to increase the size of the donations we make to American Forests and to plant even more trees.

Thank you for reading and for your continued support.

The Leaf Score Team

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